ABOUT US
ROOTINE ACKNOWLEDGES THE GADIGAL PEOPLE OF THE EORA NATION, PAYING RESPECT TO THE ELDERS BOTH PAST, PRESENT, AND EMERGING, ACKNOWLEDGING THEM AS THE TRADITIONAL CUSTODIANS OF KNOWLEDGE FOR THESE LANDS.
ROOTINE is an individual select store based in Sydney, Australia. Our store elaborately distributes various brands and conveys our strong passion for these brands’ cultures alongside their philosophies.
The vision for ROOTINE stands straight: We aim to become the starting point, the ROOT, of our customer’s journey into the diverse realm of the fashion space.
ROOTINE blends the ideas of "roots" and "routine", reflecting our commitment to honoring our origins while introducing underrated and hidden designers within the Asian community. We aim to be a platform for showcasing cultural diversity through fashion, envisioning style as a meaningful daily practice accessible to everyone.